Hi, I'm Kels.

I started Dewdrop Digital Co. because I wanted to do the work I love most — build brands that actually connect with people, without the noise of corporate marketing. I am a full service social media and content strategist based in Milwaukee, Wisconsin.

My background is not a straight line. I spent years in nonprofit management, learning what it actually means to build community, earn trust, and connect with people on a human level. From there I moved into veterinary practice management, then business management across industries gaining a broad foundation in operations, client relationships, and growth strategy. The favorite part of every role? Helping the brand communicate better.

That experience never left me. It shapes every strategy I build and every piece of content I write. I understand mission-driven work from the inside, not just from a marketing brief.

One of the biggest reasons I went freelance was to have more time and flexibility to invest in my community. I volunteer at animal shelters, foster animals, donate time and supplies to local soup kitchens and homeless shelters, and advocate for local philanthropic groups whenever I can. These experiences make me a better marketer for nonprofits and mission-driven organizations. I understand the work, not just the marketing of it.